NetWorth
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Parisotto
Lirio Parisotto
Rank #1527
BRAZIL•finance-investments•Investments

Lirio Parisotto

Net Worth
$2.708B
0% (24h)
Lirio Parisotto is a Brazilian entrepreneur and investor with a current net worth of $2.7 billion. Born in Nova Bassano, Rio Grande do Sul, in 1953, he initially pursued a degree in medicine but later transitioned to the business world. He founded Videolar in 1988, a company that became a leading manufacturer of video and audio tapes and later expanded into petrochemicals. Parisotto is known for his skill in combining entrepreneurship and investment. His career includes founding Videolar and building a successful investment portfolio, focusing on long-term investments and high-dividend stocks. He is also involved in philanthropy, including his role as Vice President of the Foundation for a Sustainable Amazon.

How to read Lirio Parisotto's profile

Public net-worth figures are estimates. They combine observable inputs—typically listed equity, disclosed transactions, and market prices—with editorial judgment where filings are incomplete (for example, private holdings, debt, or cross-holdings). For Lirio Parisotto, we anchor the narrative to Innova and Investments, then update the headline number as markets move. The chart on this page is meant to show trajectory, not a certified balance sheet.

When you see $2.708B alongside global rank #1527, interpret it as our best synthesis of widely cited ownership and price signals—not a claim about cash on hand. Estimates can diverge from other publishers because of different treatment of options, trusts, charitable vehicles, or illiquid assets. We document the general approach in methodology and welcome corrections via corrections.

Country (BRAZIL) and career milestones on this page are curated for reader context; they should be verified against primary sources when used for research. Editorial metadata for this profile is refreshed on a rolling basis, with deeper audits at least annually (last noted cycle: 2026).

Looking for depth? When available, the dossier and timeline sections below add long-form context beyond the headline number—prioritize those modules when evaluating claims about strategy, controversies, or philanthropic commitments.

The Full Dossier

Early Life

Lirio Parisotto was born in Nova Bassano, Rio Grande do Sul, Brazil, in 1953. Growing up in a rural area, he is the eldest of eleven siblings. He initially studied medicine at the Universidade de Caxias do Sul (UCS). However, he transitioned to the business world, showing an early interest in entrepreneurship and investment.

Rise to Success

Parisotto's entrepreneurial journey began with a small business installing car sound systems, which evolved into the Audiolar store, a regional leader in appliances and electronics retail. His career took a significant turn in 1988 when he founded Videolar, a company that manufactured video and audiotapes. He later invested the profits in the stock market. Videolar was later merged with Innova to produce petrochemical products. Parisotto's investment strategy focuses on long-term holdings and high-dividend stocks, avoiding IPOs.

Key Business Strategies

Parisotto is known for his 'buy and hold' investment philosophy, focusing on companies with proven consistency and growth potential. He has a history of reinvesting earnings, which has been key to his investment success. He has also shown a knack for identifying opportunities during market downturns. His Videolar-Innova company operates in the petrochemical industry, with three high-tech facilities.

Philanthropy

Parisotto serves as Vice President of the Foundation for a Sustainable Amazon, demonstrating a commitment to environmental conservation and community development.

Career Timeline

2014

Acquired Innova

Videolar and Parisotto acquired the petrochemical company Innova.

2002

Entrepreneur of the Year

Received the Entrepreneur of the Year award from Ernst & Young.

1988

Founded Videolar

Founded Videolar, a video and audiotape company, later invested profits in the stock market.

Philanthropic Impact

Environmental ConservationUndisclosed

Foundation for a Sustainable Amazon

Vice President of the Foundation for a Sustainable Amazon

Key Business Ventures & Holdings

CompanyStakeValue
Geração L Par FIA——

Net Worth History

In-Depth Analysis

Early Life

Lirio Parisotto was born in Nova Bassano, Rio Grande do Sul, Brazil, in 1953. Growing up in a rural area, he is the eldest of eleven siblings. He initially studied medicine at the Universidade de Caxias do Sul (UCS). However, he transitioned to the business world, showing an early interest in entrepreneurship and investment.

Rise to Success

Parisotto's entrepreneurial journey began with a small business installing car sound systems, which evolved into the Audiolar store, a regional leader in appliances and electronics retail. His career took a significant turn in 1988 when he founded Videolar, a company that manufactured video and audiotapes. He later invested the profits in the stock market. Videolar was later merged with Innova to produce petrochemical products. Parisotto's investment strategy focuses on long-term holdings and high-dividend stocks, avoiding IPOs.

Key Business Strategies

Parisotto is known for his 'buy and hold' investment philosophy, focusing on companies with proven consistency and growth potential. He has a history of reinvesting earnings, which has been key to his investment success. He has also shown a knack for identifying opportunities during market downturns. His Videolar-Innova company operates in the petrochemical industry, with three high-tech facilities.

Philanthropy

Parisotto serves as Vice President of the Foundation for a Sustainable Amazon, demonstrating a commitment to environmental conservation and community development.

Data Sources & Methodology

Figures for Lirio Parisotto are synthesized from the sources below and cross-checked against our net worth methodology. Estimates may lag market moves; see corrections to report discrepancies.

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