ServiceNow

ServiceNow operates in technology with headquarters in Santa Clara, California (founded 2003). The headline market cap of $109.46B reflects how public markets are pricing the equity right now; it can swing on rates, sector sentiment, and a handful of product cycles. Revenue of $13.28B is shown as a coarse annualized snapshot for orientation—always compare to the latest audited financials.

From a capital-allocation lens, we watch how reinvestment (R&D, capex, M&A) maps to returns and balance-sheet flexibility. A wide gap between revenue growth and multiple expansion often signals shifting expectations about moat durability, regulation, or geographic mix. Where we publish charts, they are built from the site's structured history fields and may be interpolated when filings are sparse—see methodology for limitations.

Competitive benchmarking on this page uses linked peers when available; treat it as a starting point for industry mapping, not a buy/sell screen. Ticker NOW is displayed for convenience; verify exchange codes before trading.

Editorial note: this section is authored in-house to explain how we connect metrics to meaning. It is updated when material fundamentals change; report issues on corrections.